THE MAKING OF
The design
The idea began with a vision of a small, pink, compact lip gloss that felt cute and practical.
Every detail was shaped through sketches, measurements, and countless tests. The transparent bottle was chosen to showcase the gloss itself, while the thick applicator was designed for a smooth, full-coverage glide. From the first drawing to the final sample, the design reflects the simple, feminine style behind Magnus.
The package
The packaging was designed to be small, compact, and feminine, in a soft pink shade that reflects the spirit of Magnus. Each box features the brand name prominently, keeping the presentation simple, elegant, and instantly recognizable.
The formula
Our lip gloss is carefully crafted with nourishing shea butter, keeping lips soft, hydrated, and smooth. The formula is certified cruelty-free and vegan, made with naturally derived ingredients, and contains no parabens, sulfates, or palm oil. Each gloss is white-label, meaning it’s created in a trusted professional lab, ensuring consistent quality. The result is a product that glides effortlessly, smells delightful, and leaves lips looking glossy and healthy.
100% Vegan with Naturally Derived DHA
PETA Certified Cruelty - Free
No Parabens, Sulphates, Palm Oil
Sustainably Sourced Packaging